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As you get ready to read this book, let me make a couple of suggestions on how to get the most out of it. Print out a copy to make notes on, and then read it all the way through one time quickly. After you see the powerful end conclusion, you will better understand how each step fits into the big picture. After you have gone through it once, read it again electronically so you can click through to the examples and websites.
Blogs, short for Web-log, are a type of website that is able to make information available immediately. The difference between a blog and a traditional website is the way in which they are updated. Websites are typically static content, updated only periodically, where as blog technology allows a user to update the content as often, or as quickly as they like. Originally blogs were used by individuals as publicly available online journals. In the past few years, businesses and politicians have started to discover the power of the blog, and their popularity and use has taken off.
Another important way that blogs and websites differ is in the way that search engines view them. Because of the static nature of a website, search engines visit them relatively in-frequently making it difficult for a site to get noticed and listed in search results.
Search engines understand that blogs are constantly being updated with new and pertinent information. They consider this to be time sensitive information so they visit and index a blog each time there is a new post. This makes it much easier for a blog to get listed in the search results which means more traffic for your blog.
Buy to read more!

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Keywords: blogging;blogging tips;successful blogging;weblogs
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